Minimalism in jewellery design has been on the rise in recent years, with more and more people opting for simple and understated pieces rather than flashy and over-the-top designs. As a jewellery label that prides itself on creating artisanal and expressive everyday jewellery, Zariin has taken a unique approach to design that blends the Indian techniques and artisanal craftsmanship with the aesthetics of the contemporary West.
One of the main reasons for the trend of minimalism in jewellery design is the desire for timelessness. Zariin's jewellery collection is characterised by clean lines, simple shapes, and a lack of extraneous details. These elements make for pieces that are not only elegant but also unlikely to go out of fashion. The brand's focus on simplicity allows the customer to focus on the quality of the material and craftsmanship. You can check out Zariin's collection of timeless jewellery pieces, such as our timeless studs, hoops, and pendants on our website
Another reason for the trend is the focus on sustainability and ethical production. Zariin's jewellery is made with a commitment to using sustainable materials and ethical production methods. The brand's minimalist designs use fewer resources and materials, which makes them more sustainable. The brand's commitment to sustainability is evident in every piece they create. You can learn more about our sustainable and ethical practices and our sustainable collection on our website
Minimalist jewellery can also be more versatile and easy to wear, making it perfect for everyday wear. Zariin's jewellery collection is a clear example of this trend, with simple and understated pieces becoming increasingly popular among fashion-conscious consumers. The brand's signature look of raw, uncut gemstones dipped in 22kt gold, is an approach that was taken in defiance of the prevailing industry standard of polished, smooth, and “perfect looking” crystals and stones. This approach has helped the brand to define its muse, the modern Zariin woman who is unrepentantly herself, embracing her flaws and imperfections. You can check out our versatile and easy to wear jewellery collection, such as our dainty collection, on our website
In conclusion, the trend of minimalism in jewellery design is a reflection of the changing attitudes towards jewellery. Zariin, with its focus on simplicity, elegance, sustainability, and ethical production, is at the forefront of this movement. With its timeless and versatile designs, Zariin's jewellery is perfect for anyone looking for minimalistic, yet elegant, jewellery pieces that are designed around semi-precious stones and 22kt gold-dipped brass. The brand's approach to jewellery design has helped it to gain international acclaim and be picked by boutiques like Anthropologie, Calypso St. Barth, Babylon and Hankyu department stores in Japan. With the tagline “Wear Jewellery every day”, the label was quick to gain international acclaim and make its mark in the jewellery industry. To shop our collection and learn more about us, visit our website.